Pushing Your Business
forward in Europe!

Building Channels for Consumer Technology

Whether your are about to launch your brand in Europe or require assistance to expand your existing channel presence, jumpstart can help!
Whatever the channel, our experienced team is just a phone call away from advancing your company closer to your goals.

Our Services

We provide You a cost efficient and result driven Solution to unlock the full Potential of the UK and European Retail

jumpstart`s focus is on the key-markets in Europe: UK/Ireland, Germany / Austria / Switzerland (DACH), Benelux, France, Italy, Spain, Portugal and Scandinavia.

We offer Pan-European, regional or country by country services.

Retailer-Roadshow

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Our Services

Retailer-Roadshow

This is our pre-market-launch service: In our retailer roadshow we will put you in front of buyers and executives of appr.12 major retail organizations (cross-channels) You will receive a first-hand assessment on your brand and products, the chances and timelines of being ranged and get the picture of the retailers´needs and local market requirements.

Duration: 5 days (per major market)

Market-Entry

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Our Services

Market-Entry

We develop the market-entry-strategy in your target-markets. We create the foundation for your market-entry by detecting the fitting distribution-partners and potential retail-partners, setting-up the logistics requirements and taking care of all legal issues. We analyze the revenue potential, your competitors and will close the first deals.

On request we engage in Marketing and PR activities and support you in major trade-shows (IFA, CeBit, GamesCoM, Photokina) and industry events (Distree). Put simply, we prepare the ground for your country or regional office and hence future business.

Duration: 6-12 months

Full-Service Country Management

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Our Services

Full-Service Country Management

Rather than opening cost-intense country/regional-offices and employing staff you can utilize jumpstart`s premium service and benefit from a cost-efficient, result-driven and proven methodology.
We will provide you an office address and if desired a legal representation- One of jumpstart´s Senior-Managers will exclusively act as your Regional or Country-Manager „sailing under your company´s flag“ and will report directly to you. In addition to the market-entry services (as portrayed above) we engage in these activties upon your approval:

– Developing and implementing the local sales and marketing objectives/strategies
– Forecasting and reviewing sales by accounts and channels
– Coordinating Distributors and Sales-Force
– Cross-Channel Key-Account-Management
– B2B/B2C Marketing and PR
– Market-, Pricing- and Competitor Observation
– Back-Office: Return Management, Warranty Clearing, Customer Support

Duration: min. 24 months
(Currently only available in the UK and Germany/Austria)

Key-Account Expansion and new Channels

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Our Services

Key-Account Expansion and new Channels

If you already have established your brand in Europe but still feel the need to reaching out for new Key-Accounts or Channels this service is definetly worth looking into it.

Strong relationships with Key-Executives and  Buyers across all major channels segments enable us to quickly introduce you and your products to the right people and thus boost your sales.

Duration: Ongoing

Our Approach

jumpstart´s Hands-On Approach to Your Market-Entry or Channel Expansion

jumpstart partners roll up their sleeves and work directly on every aspect of your Business-Development!

Discovery

The jumpstart team begins the process by understanding your environment: your product, your competitors, viable channels and available resources.

Planning

jumpstart then develops a comprehensive channel map: who should be selling your product, using your product, representing your product.

Ready-to-Market

Do your products meet the various European compliances and regulations? Local Recycling provisions? What about Logistics , Customer-Support and Return-Management? jumpstart will guide you through the jungle of European bureaucracy, consult you in packaging requirements and ensure your logistics set-up.

Setting the Appointment

jumpstart´s strong relationships with key executives and buyers across all channels enables us to quickly get in front of the right people to introduce our clients and their products. Connected and Respected.

Negotiating Programs

jumpstart has recent experience in negotiating terms and conditions with each targeted channel partner. Understanding the range and requirements is necessary to form a strong channel partner relationship.

Closing The Deal

The primary goal of our clients is to close deals with channel partners.  Those deals must be fair and balanced but most of all they need to get done.  jumpstart´s successful track record on our client’s behalf is that we close deals. 

Developing Sell-Through

The fundamental purpose of building a channel is to sell product to end users using channel partners.  The programs constructed with channel partners are designed to sell through products not sell products into stores and warehouse.

Account Maintenance

Profit and revenue growth for our clients is based upon channel expansion and continuity with current channel partners.  Jumpstart maintains and grows account relationship by helping clients maintain channel partners.

Retailers

The right Connections are everything

We know the players and they know us!
The decision-makers we approach know we are bringing something exceptional to the table. They expect it from us. After years of close interaction, we have earned an unparalleled reputation for forging vital alliances

CE-Retail

CE-Retail

Telcom

Telcom

Online

Online

Grocery

Grocery

Loyalty

Loyalty

Cash & Carry

Cash & Carry

Department-Stores

Department-Stores

Office-Supply

Office-Supply

Books / Stationary

Books / Stationary

References

Premium Consulting for premium Companies

jumpstart`s expertise in channel and business development for innovative companies, has helped many Brands successfully bringing their products to European markets or  increasing their sales-traction.

 

Selection of companies we worked for:

Showcases of companies we are working for:

TrekStor

Key-Account-Management: Germany, Austria and UK

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References

Key-Account-Management: Germany, Austria and UK

One of the market-leader for data-storage products in Europe the German based brand switched the product-strategy 3 years ago, focusing on the Tablet category. jumpstart supported the implementation of the new strategy, opened new channels and 34+ Key-Accounts in Germany, Austria and the UK, contributing 8-digit revenues annually. GFK research-data shows that TrekStor has become the No.3 Tablet vendor in Germany in 2014. (Behind Apple and Samsung).

TrekStor was announced as „Partner of the Year 2015“ and „Winner OEM Devices“ by Microsoft. Trekstor is also an official Intel partner using Intel chipsets and now launching the Core M chipset in the new Tablet range to be released in late 2015.

jumpstart is supporting the trade-marketing activities for Microsoft´s Windows 10 launch.

Additional information on request

 

ACME Europe

Country-Management in Germany, Austria, Switzerland;
Market-Entry: France, Benelux, Spain, Portugal and Italy

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References

Country-Management in Germany, Austria, Switzerland; Market-Entry: France, Benelux, Spain, Portugal and Italy

ACME is a young and innovative consumer electronics brand from Lithuania which is available in more than 30 European countries offering a comprehensive range of mass market products from mobile accessories, to PC peripherals.

End of 2013 jumpstart was appointed by Acme to launch and manage the brand in Germany, Austria and Switzerland. Jumstart has developed and implemented the market-entry strategy and meanwhile built a profitable and sustainable business with ACME products in the CE, Telcom and Grocery channels.

Due to our successful work Jumpstart`s assignment was recently expanded to France, Benelux, Spain and Italy.

 

Boompods

Country-Management in Germany, Austria and Switzerland;
Key-Account Expansion +Channel Development: UK/Ireland

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References

Country-Management in Germany, Austria and Switzerland; Key-Account Expansion +Channel Development: UK/Ireland

Boompods is a stylish and innovative mobile accessory brand from the UK with a focus on mobile Audio/Charging/Connecting products for Apple IOS and Android hardware. Boompods products exhibit uniquely and distinctive optics and haptics and provide „Generation Mobile“ a true lifestyle experience in addition to functional aspects.

Early 2015 jumpstart was appointed to launch and manage the brand in Germany, Austria and Switzerland. As part of the market-entry preparations Jumpstart supported the packaging relaunch due to local retail and compliances requirements. Parallel Jumpstart opened the doors to Europe`s leading CE-retailers Media-Markt and Euronics initially offering the Boompods range in Q3/2015.

 

Deeper

Channel Development and Key-Account-Management in Germany, Austria

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References

Deeper Fishfinder – The world’s first smart sonar compatible with iOS and Android devices. This unique gadget, launched in 2016, revolutionizes fishing experiences and is a must-have for ambitious anglers all around the world.

Utilizing a cutting-edge technology, Deeper has won many prestigious awards – CES 2016 Best Of Innovation award in Wireless Handset Accessory category, AFTA Best Fishing Or Boating Accessory and Fish Alaska Editor’s Choice.

Already a global bestseller (available in >60 countries) within the fishing/angling channel, Deeper has recently appointed jumpstart to open Consumer Electronics channels in Germany and Austria to bring this innovative high-tech-gadget to the shelves of the leading CE retailers there.

About us

We deliver profitable Relationships

With a network of relationships with senior level industry decision-makers, jumpstart has evolved to become one of the leading business-development agencies for Consumer Technology in Europe.

René Batenburg
Matthias Bauer
Christian Wolz

René has over 20 years experience in senior roles within both Consumer Electronics distribution and manufacturing, holding senior sales management roles at the Exertis group through to establishing  “Trust” accessories & peripherals as one of Europe’s leading brands in this sector.

His reach into retail in Europe is second to none and his network includes buyers, merchandise managers and executives from retailers, e-tailers and distributors throughout Europe. René has knowledge of 5 languages (3 of them fluent).

Matthias brings with him a 20+ years experience in Marketing and Business-Development. His expertise spans product positioning, market validation, channel strategies, brand-management and product launches i.e. for Philips and Bose.. Driving results in the area of business and sales strategy, and channel development are among his core competencies,

He served as a marketing executive in various industries and as consultant for international consulting companies and helped companies develop and implement successful marketing and sales programs in Europe and North-America. Matthias has a profound knowledge of the European e-tailing segment.

Christian has almost 25 years of senior level sales experience in Consumer Technology.  His expertise in developing channels for innovative companies has helped many successfully bring their products to markets in Europe, including Philips, Case Logic, Plantronics and Altec Lansing.

Christian has developed extensive market knowledge, sales-expertise, and a vast network of relationships with buyers and executive managers and distributors cross-channel. He has a successful track-record establishing brands at Media-Market/Saturn, Europe´s leading Consumer Electronics Retailer.

Contact

We know that we can make a Difference to your Business

Why not contact us to find out how:

Office Germany
Matthias Bauer
Bleichstr. 12
90429 Nuremberg
p: +49 170 799 3329
m.bauer@jumpstart-business.com

Office UK
Rene Batenburg
74 Wilkin Drive
Tiptree, Essex, CO5 0QP
p: +44-7889-689467
r.batenburg@jumpstart-business.com